ALL DAY I DREAM ABOUT....

GENE FEDORENKO......SUCCESS!!!!! And you were thinking the other "S" word. :)

"Adidas"

Fotos: Mark Pillai for 10+
Styling: Hector Castro

IRON (III) OXIDE = RED DOMINATION

Fe2O3 or commonly called Rust is transformed into a work of Venetian Red beauty.

DOMINIQUE HOLLINGTON & SHAWN SUTTON for 10MEN / Winter Spring 10

***special thanks to Hector Castro & Dan May from 10+

Fotos: Mark Pillai
Styling: Hector Castro

DAN FELTON - A CINDERELLA STORY INDEED!!!

Dan Felton wisked into town Tuesday night to shoot Barney's catalog on Wednesday w/ Alasdair McLellan & Panos Yiapanis. He was scheduled to return to London on Thursday evening but as luck would have it, he ended up confirming T Style Magazine - a one boy story with Alasdair McLellan & Beat Bollinger and had to extend his stay in NY for one more night.

For those of you who don't know the story, I scouted Dan on his last day of vacation here in NY back in July and had to fly back to London the next day for his job as a tattoo artist and manager of a downtown London tattoo parlor. Since then, he's shot 10+ w/ Magnus Unnar & Hector Castro...which turned out to be the cover story as well.....and Another Man magazine 2 weeks ago w/ Solve Sundsbo & Nicola Formichetti....all this without a book and while juggling his day job - a very impressive resume indeed. I'd say his book is off to a rocking start, wouldn't you??? And it couldn't happen to a nicer guy. :)

This is what I love about fashion....the foresight of key people in the industry taking chances and creating stars. Funny how this happens more in Europe than here in the states. Thanks to all who had a helping hand in Dan to this point! :)

Fotos: ChillAgentD

WHO'S THAT GUY ON THE NEW 10 MEN???

A new 10+, a new find and a new "cover boy" DAN FELTON. What a coup...and even after only a week of scouting & scouping him up right on the streets of NY while vacationing with his dad & girlfriend...and returning to London the next day...this direct book proves to be monumentous and life changing for all concerned. Not to mention that the other model on the shoot was Josh Beech....what an inauguration and indoctrination.

Check it out on models.com.

Fotos: Magnus Unnar
Fashion Editor: Hector Castro